Patti Worden, Communications Professional
Profile Summary:
Graphic Design & Project Management supporting a wide variety of promotional and fund-raising materials for print and web. Emphasis on direct mail and email marketing. Proven success and reputation for excellence, providing support to both staff and clients.
Key Skills:
- Design and preparation of digital files for high-value, complex printing and finishing
- Creative solutions for print, web and email marketing
- Focus on client deadlines and budgets to meet expectations using experience and resourcefulness
- In-depth knowledge of design and editing software and project management methods
- Helpful, friendly, knowledgeable people skills
- Color management from screen to press
Experience:
Director of Production 2015 to 2017, Affinity Connection, State College, PA
Applied the latest technologies to keep client communications products on track and integrated with an ever-expanding portfolio of media applications. Provided graphic design input and interface with clients and print vendors to ensure smooth project management. Left position to focus on self-employment.
Outcomes:
- Expanded use of Workamajig software by all staff for 400+ live projects on average enabling real-time job tracking
- Expanded vendor pool
- Designed presentations for grants
- Evaluated production then pushed for change to close mentoring, schedule adherence from veteran staff
Prepress Manager 1999 to 2015, Advanced Color Graphics, State College, PA
Managed department responsible for a broad range of design and prepress services from brochures to magazines for high-end commercial printing. Developed and executed direct mail, e-mail marketing, web and social media. Hired, trained
and managed prepress department staff.
Outcomes:
- Successfully transitioned existing prepress staff to produce agency-level work
- Implemented color management across departments
- Managed addition of digital variable data and mailing; software, hardware, and workflow methods
- Created promotions including social media to grow client base and print production
- Managed production of several critical projects including four Sappi Printer-of-the-Year award winners
- Created various in-house online databases enabling real-time job tracking and retrieval of job information
Prepress Manager 1994 to 1999, Reed Hann Litho, Williamsport, PA
Successfully started and managed a very productive, in-demand prepress department transitioning from analog to digital processes. Hired and trained staff for three shifts.
Corporate & Agency Graphic Designer Laurel Health Systems, Michael Orr + Associates, Van Veen Press
Software: Adobe Creative Suite | OnOne | WorkamajigProject Management | FujiFilm XMF | Quark | MS Office | XMPie | WordPress | CSS | X-Rite | BCC Mailing | WebEx | Constant Contact | MailChimp | Constant Contact
Hardware: Mac & PC desktops & servers | Xerox Color Production Press | Wide Format Printers | Drum & Flatbed Scanners | Sony Alpha Series Camera Equipment
